How Discovering Scene and Sequel Changed the Way I Write Forever: Part Two

In Part One, (click here), we explored how the three elements of a scene; goal, conflict and disaster, plays a part in conveying plots. In Part Two, we’ll be exploring its counterpart, sequel, and how it plays a role in conveying story.  

A sequel acts as a transition or a bridge between scenes. Better yet, think in terms of how movies literally use a visual scene of “crossing over a bridge” to show a transition between scenes. In literature, it’s a technique used to show your readers what your character is thinking and feeling about what happened in the preceding scene. Sequels also are a great way to provide backstory, convey logic and to convince readers your story is believable.

Let’s explore:

Sequels bring meaning to the action of a previous scene through their four elements; emotion, thought, decision and action. It’s also important they are written in this exact order. Why? Because emotion is the reaction your character has to the end of the previous scene, the disaster, and thought allows your reader to understand why they feel the way they do. Decision is how your character responds to their feelings and action is the outcome of their emotional struggle.

Let’s examine by breaking down Scene II from Part One’s example of scene and add a breakdown of sequel to see how it adds meaning:

The desert flower was so unique it made me reach out and pluck its sweet aroma {goal}, making the buzzing bee angry {conflict}. Feeling its stinging pinch I reach into my back pack just as I remembered forgetting to pack my EpiPen {disaster}. Suddenly, Emma’s soft touch and Billy’s blue eyes flashed before my eyes {emotion}, adding to my panic. If only I had listened to Emma when she said we needed life insurance after Billy was born {thought}. Frantically taking in the surroundings I hear the roar of a distant engine and decide today is not a good day to die {decision}. Throwing my back pack across my shoulder I shove the desert flower in my pocket {action}; after all, it will make the the perfect anniversary gift. 

Scenes should often times be exciting and full of action, while sequels should tend to slow it down and provide an opportunity for reaction. In other words, if your story seems to be unbelievable, build up your sequels to make it credible. If it seems to be slow, increase the conflict by building up your scenes; thus, bringing balance to plot and story. 

I was so amazed once I learned this technique I now keep a typed written note directly in front of my writing zone which looks exactly like this:

Scene          Sequel

Goal           Emotion

Conflict       Thought

Disaster       Decision

               Action

It helps me to keep a balance between plot and story as I write and on those rare occasions when I suffer from writer's block, it helps to keep me thinking forward and what my characters are going through. Try it, you just might be amazed!

Until next time,

Keep on thriving, keep on striving and keep on writing!

T.K. Millin

The Unknown Author

  

  

How Discovering Scene and Sequel Changed the Way I Write Forever: Part One

I’ve never met an author who said they just one day woke up and decided it would be cool to be a writer and set their life compass in that direction. For most, wanting to write is a desire driven by a deep internal writer’s voice. Some authors pursue a writer’s life straight out of high school or college, (and for some while they’re still in school!), but I believe it’s safe to say most of us go on to do something else while our ever persisting writer’s voice keeps nagging, tugging and pulling at us until we eventually take the path we were meant to walk. 

So, many years ago when I finally succumbed to my writer’s voice I sought the wisdom and expertise of authors who willingly and openly taught their experience to aspiring writers.  It was one of the best decisions I’ve ever made.

Like most aspiring writers, I had a good understanding of the three-act structure.  I knew about opening with a hook, creating a trigger for the crisis, having an epiphany before the climax, and finally, The End.  (Yes, I was one of those “geeks” in high school who paid attention in English Lit, in fact, I loved it!)  What I didn’t know was how scenes themselves are divided into their own internal structure known as scene and sequel and how discovering this would change the way I write forever.

Let’s explore:

Scenes are mostly plot (action) and sequels are mostly story (emotional). Last week, we explored the defining difference between plot and story (click here).  Basically put, scenes move the action forward while sequels explore the action’s effect on your protagonist.  

Scenes and sequel always come in pairs for one cannot exist without the other.  For example, a scene without a sequel would have no meaning and a sequel without a preceding scene would have no reason to exist at all.

This week we’ll break down scene and how it plays a role in conveying plot.   

SCENE

It’s important for every scene to do two things; provide interest and move the story forward.  Which is why every scene has three elements: goal, conflict and disaster, and it’s important they consist in this order.  Why?  The goal is what your protagonist desires; it’s what sets them in motion.  It can be a goal of an object, information or even revenge.  The conflict is a struggle against some opposing factor and it can be a verbal, mental or physical struggle which will provide interest and disaster is what keeps the readers reading to find out how the character deals with it.  Without these three elements it’s most likely the reader will put your book down and never return to it.

Let’s examine:  Which scene makes you want to read more?

Scene I:  The desert flower was so unique, but remembering I forgot to pack my EpiPen the buzzing bee made me decide not to pick its sweet aroma. Hint:(zzzzzzzzzzz)  

Scene II:  The desert flower was so unique it made me reach out and pluck its sweet aroma, making the buzzing bee angry. Feeling its stinging pinch I reach into my back pack just as I remembered forgetting to pack my EpiPen. Hint: (Oh no, will they have an allergic reaction and die before they can get help?)

What’s the difference?  The first one lacks the three elements of goal, conflict and disaster while the second one doesn’t. 

Let’s break it down:

The flower was so unique it made me reach out and pluck its sweet aroma {goal}, making the buzzing bee angry {conflict}. Feeling its stinging pinch I reach into my back pack just as I remembered leaving my EpiPen at home {disaster}.

So if you have a scene that fails to provide interest and move the story forward, you need to cut it-even if it is one of your favorite scenes.  However, don’t delete it forever, it you’re like me you save all your written words for you never know where they may find a home!

It’s important to understand a scene can be as long as a paragraph or as long as a few chapters.  It’s also important to understand a scene is not every single sentence.  In other words, every sentence is not goal, conflict and disaster.  Some writers will end a chapter at a goal or a disaster, both making the reader wanting to turn the page.  This is the same technique used by script writers to create a cliffhanger. 

Next week, we’ll explore sequel to find out how it plays a role in conveying story and how when you combine scene and sequel together it can change the way you write forever!

Until then,

Keep on thriving, keep on striving and keep on writing!

T.K. Millin

The Unknown Author

Plot vs. Story: The Defining Difference and How To Find Balance

A long time ago, I read a statistic which stated four out of five professional writers agree on the difference between plot and story, but not one in a hundred could define it!  How about you, can you define the difference?

Have you ever read a book that at the time felt like you were eating your favorite junk food snack?  In other words, it was satisfying at the time, but an hour later you were hungry for something with real substance.  Often times the answer as to why this happens can be found in an author failing to balance between plot and story.  

Let’s explore:

A novel without plot can quickly become boring and a novel without story can leave you feeling emotionally unattached.  So what’s the difference?  Simply put, plot is physical and story is emotional.  Knowing how to find balance between the two is a key factor for any author who wants to keep their readers engaged throughout and leave them with a sense of caring.  How about you, have you ever read a book in which you quickly became bored and put it down or one in which you felt you could care a less about what happened to the main character?

So then, how do you find balance between the two?  First, and foremost, it’s important to know and understand the emotional (story) side because it ultimately drives the physical (the plot) side.  So when you begin to develop your story, think in terms of emotions first, in other words, what your characters are feeling, what they’re thinking and what they are struggling with.  Secondly, think in terms of action, how can you show your character’s feelings, what kind of dialogue, or better yet what kind of action, will reveal what they’re thinking or struggling with? Knowing this first hand will better equip you when writing out your scenes. 

For some of my fellow authors who may be thinking this is too structural for them because they write “off the cuff” then tune in to next week’s adventure for we will be exploring how scenes themselves have their own internal structure.  It helped to change the way I write forever (with or without an outline) and it is my hope it will help you too!

Until then,

Keep on thriving, keep on striving and keep on writing!

T.K. Millin

The Unknown Author         

Character Development Part Two: Which Attributes Matter?

In Character Development Part One, (click here), we explored different techniques some authors use when creating their characters and which attributes on a character sketch don’t necessarily matter and which ones do.  In Part Two, we’ll be exploring these attributes and why they matter.

WHY DO NAMES MATTER?

What’s in a name?  True, when it comes to Romeo & Juliet, Romeo's last name was unimportant to Juliet in her quest for true love; however, when it comes to creating your characters, names play a very important role.  Why?  Because long before a reader has a mental image of a character or even has a chance to make a judgment about their personality they have already formed an impression of them based on their name. Let’s explore: 

Let’s imagine you’re reading a suspense novel and a character named Hacksaw is introduced.  Right away, without getting to know the character I bet you’ve envisioned a dark shady figure out to do evil and perhaps even has a hacksaw for a hand.  You are certain Hacksaw is the villain.  Another character named Violet is introduced and right away you have a mental image of a beautiful soft spoken woman with perhaps lavender eyes and without a doubt in your mind, Violet is the protagonist.  Then much to your surprise, Violet ends up being the villain and Hacksaw the hero!

In reality, the names an author chooses for their characters may not be as definitive such as these.  I chose them to point out how important it is for a name to fit the character, otherwise, you stand a very good chance of disappointing your readers.  However, I do feel it important to point out there are exceptions to everything and perhaps a writer would have a good reason to choose a name that didn’t fit a character.  How about you, do you carefully choose names to fit the character?

WHY DOES CHARACTER FLAW MATTER?

Character flaw is the single most important attribute when it comes to defining your main characters.  After all, isn’t it your main character’s struggle that drives the story?  How about your antagonist’s flaw, doesn’t it drive them to do what they do?  Let’s explore:

Often times without having a complete understanding of a character’s inner struggle many writers spend too much time moving characters around like marionettes on a stage.  But, by taking time to grasp what drives your characters their flaw will move them in the direction demanded by the story you need to tell. 

One technique I use in helping me show my protagonist’s profound change after their epiphany is in their character sketch I define what they were like when they didn’t understand their flaw and then what they are like after recognizing and overcoming their flaw.  Having this understanding allows me to freely write as if they themselves were pounding away on the keyboard!  How about you, do have a technique you use to help connect with your character’s inner struggle?

WHY DO GOALS MATTER?

Your main characters should have a goal; otherwise, their actions have no motivation.  The goal can be a direct result of their flaw or it could be driven by the plot.  Let’s explore:

If your protagonist lacks self-confidence they most likely will spend most of their time struggling to avoid doing what they really should be doing.  Your readers will see this and thus when your protagonist finally sees the light and wins in the end they will thank you!

By putting your protagonist, who’s afraid of commitment, into situations where they will be motivated to overcome their flaw makes for a great love story!

So then, by knowing and understanding your character’s flaw you’re better able to shape their motivation letting these two attributes work together to energize your story.

WHY HISTORY MATTERS?

Real people’s personality is shaped by events that happened to them in the past, thus, by you creating events in your character’s past which explain their flaw you too can make them become “real” to your readers.  How about you, do you establish a history for your characters?

Keep in mind, I’m not saying that every event you create for your characters should be written about in the story, but when you as the author has the inside knowledge of why they behave the way they do you’re better able to write convincing characters that act and react to situations according to their personality.  So go ahead, be creative and daring, it’s only fiction after all!

Until next time,

Keep on thriving, keep on striving and keep on writing!

T.K. Millin

The Unknown Author        

Character Development Part One: To Sketch or Not To Sketch?

If you were to ask any author where they get their ideas for characters from they’ll most likely tell you, “they just come to them when they write.”  However, if you were to ask them how they make their characters seem so real; they’ll most likely say, “because I write who I know.” 

 There are many techniques authors use to get to know their characters.  Some authors I know talk about how their characters have been “floating” around inside their head for some time (even years!) so they feel like old friends, some create characters by meshing together appearance and personality traits from actual people they know while others build their characters using character sketches.  I’ve even met an author (who has over 90 published books!) who told me they actually “interview” their main characters to “get inside their head.”  Is any one of these techniques the right way when it comes to developing characters?  In my opinion, I’d have to say no.  I believe whatever format an author uses to bring a character to life is the right way for that author.

 

Which technique does The Unknown Author use?  Actually, I have used a little of each of the techniques mentioned above, with the exception of an interview; however, I am open minded to the possibility!  In my writing experiences, I’ve found certain stories dictate how my characters are born.  Most the short stories I’ve written the characters have been inside my head knocking to come out and come alive, while the two novels I’ve written (both between 50K and 120K words) I used character sketches to develop my characters.  Why the difference?  For me, it’s because generally I write my short stories off the cuff and my novels I follow an outline (one reason being is editing and re-writing a 100,000 word manuscript can be a nightmare without one, but, we’ll discuss this in a future posting for this is a topic within itself!).  How about you, do you have a special technique when it comes to creating characters?

First, I think it’s important to point out that character development should be proportionate to the importance of each character.  In other words, you don’t want to write page after page of character description for an extra that shows up in Act Three and is never seen again and only have one paragraph for the Protagonist.  The same applies to your supporting cast versus characters that only have a bit part.  Otherwise, you run the risk of your main characters not acting consistently or realistically.   

What kind of attributes should you put in a main character’s character sketch?  A physical discription, their sex or perhaps educational and financial background?  Sure these types of attributes help to establish the character, but when it comes to bringing them to life they’re unimportant.  Let’s explore: 

Why is the color of eyes or hair unimportant?  Basically, when it comes to your protagonist it helps to eliminate physical appearance altogether, unless it is vitally important to establishing why they are the way they are.  Why?  Because did you know most readers like to actively put themselves in your protagonist’s shoes and picture them as the hero/heroine?  Think about the last book you read in which you had a vivid description of the protagonist?  Go back and reread the book and I bet you will find only a brief, if any, description of their physical appearance.  However, when it comes to secondary characters giving physical descriptions can help the reader keep track of who is who. 

How about sex?  (Okay all you Austin Power fans out there that’s not what I meant!) Unless you are using a name that could be cross gendered your reader will most likely get the picture.

 

What about their educational and financial background?  Again, unless it is important in establishing their backstory it’s probably not that important to your reader. 

So then, what kinds of attributes are important to add to a main character’s character sketch?  In my experience, the most important attributes I’ve found which help me as an author “write who I know” is their name, their flaw, the goal that motivates their actions and their history.  How about you, what attributes help you to get to know your main characters?

Next week, we’ll explore each of these attributes and why I have found them to be important in bringing my main characters to life!

Until then,

Keep on thriving, keep on striving and keep on writing!

T.K. Millin

The Unknown Author

The Efi Loo Review

           
            Welcome!
to the debut of The Efi Loo Review! 

After spending numerous years nestled on top of opened books satisfying her nocturnal instincts with horror movies and pawing her inspiration into a computer keyboard, Efi Loo, in conjunction with T.K. Millin, is proud to put her training as a feline ghost writer towards helping promote authors and their books. 

The books featured on, The Efi Loo Review, have met Efi Loo’s four paws approval rating; which in other words means, it’s a book too purrfect to pass up!

Author Bobbie Pyron and Ted
photo courtesy of Bobbie Pyron

The Efi Loo Review 

is pleased to feature author

Bobbie Pyron and her newly released

book, A Dog’s Way Home. 

Copyright © 2011 by Bobbie Pyron; Katherine Tegen Books is an imprint of HarperCollins Publishers.             

Paws for Praise

image courtesy of Bobbie Pyron

“From the moment I put my paws on the front cover of

A Dog’s Way Home, my instincts instantly told me this

book was going to be pawsitively hard to put down. Once

again, my instincts proved to be purrfectly correct.” - Efi Loo

"A Dog’s Way Home is a magical book full of

love, friendship, and the
meaning of hope, courage
and determination. Be
prepared for your heart to be touched by the unexplainable phenomenon of the bond between a
dog and their companion.” - T.K. Millin

Book Overview

A Dog’s Way Home is an unforgettable tale about the incredible bond between a young girl, Abby, and her Shetland sheepdog, Tam. On their way home after competing in an agility competition (sorry Efi Loo says you’re going to have to read the book to find out if they win!) an unforeseen circumstance beyond their control causes them to become separated by hundreds of miles. Then just when you think they’ll find each other together again, another turn of events keeps them separated. Although Abby and Tam’s journey traveled throughout the story is different they both discover what they’re capable of under difficult circumstances and at the end of their journey they realize home is where the heart is.

The Four Paw Review

Typically, most stories are told from the main character’s point of view so the reader can connect with them as they struggle to overcome the obstacles in their life.  A Dog’s Way Home is uniquely told not only through the first person view of Abby, but through the third person view of Tam.  From the moment you begin to read A Dog’s Way Home you instantly fall in love with the larger than life characters.

From the Blue Ridge Mountains to the hills of Harmony Gap and all the way to the streets of Nashville, the scenery throughout the book is beautifully described making you feel as if you are right there experiencing every step and paw print of the journey and even the descriptive scents finds you sniffing your way along side Tam.

Halfway through the book you find yourself becoming a little anxious due to the struggles Abby and Tam are facing, which literally puts you on the edge of your seat. The only way to stop the urge to sneak a peek of the ending is to continue turning the pages one right after the other!  Is the love Abby and Tam has for each other strong enough to find their way home?  (Sorry but again Efi Loo says you’re going to have to read the book to find out!)

The only regret found after reading A Dog’s Way Home was not being able to read it fast enough and running out of tissue!

Although rated for readers between the ages of 8-12, anyone young at heart between the ages of eight and beyond will find a special place in their heart, and bookshelf, for A Dog’s Way Home.

Don’t miss Efi Loo's Author Showcase below for an exclusive cat chat with Bobbie Pyron and an opportunity to win your very own autographed copy of A Dog’s Way Home.!

AUTHOR SHOWCASE

Welcome Bobbie to The Efi Loo Review and thank you so much for the personally "pawtographed" copy of A Dog’s Way Home.  I can’t wait to paw through the pages again!  

It would be "purrfect" if you could tell my followers, and guest readers, a little something about Bobbie Pyron, the author.

BOBBIE PYRON:  I live high up in the mountains at 7,000 feet in Park City, Utah. I have three dogs, two cats, and one very patient and wonderful husband. I've worked as a librarian for well over twenty-five years, which is a great job for a writer! I was born and raised in Florida. I wanted very much to be a mermaid when I grew up. When I realized that probably was not a viable career choice, I decided I wanted to be a writer. Well, it took a long time to get there, and I did a LOT of other things along the way--lifeguard, dog trainer, professional singer, wilderness education instructor, librarian--but in the back of my mind, I always held on to that dream of being a writer.

You showcase authors and what their canine companions mean to them on your site (here).  Now it’ your turn!

Boo, Teddy and Sherlock
photo courtesy of Bobbie Pyron

BOBBIE PYRON:  I have three dogs: Boo, Teddy, and Sherlock. All are rescues. We adopted Boo first, nine years ago. She was a feral street dog nobody wanted. When we went to the shelter to meet her, she (who, according to the shelter staff, was “aloof”) literally threw herself into my husband’s lap and looked at him with total adoration. Needless to say, we adopted her. The vet’s best guess is she’s some breed of herding dog mixed with coyote. And I believe it! Six months after we adopted Boo and we adopted Teddy from Sheltie Rescue of Utah. I’d wanted a Sheltie (Shetland sheepdog) forever! When Teddy and I met, it was love at first sight, and it still is. He was my inspiration for my book, A Dog’s Way Home. Then, a couple of years ago, I adopted little Sherlock, again from Sheltie Rescue of Utah. He was three years old and had lived all of his life in a puppy mill. He had to learn about stairs, grass, glass sliding doors, riding in a car. As I’d hoped, he’s really livened up the household!

I'm a SCBWI Member!

What was your "inspurration" for writing A Dog’s Way Home?

BOBBIE PYRON:  I’d just finished writing a first draft of my teen novel, The Ring (Westside Books, 2009), and had put it away to get some distance from it before I started revising. It was summer, and I was hiking up in the mountains with Boo and Teddy. Boo, with her coyote proclivities, was off hunting; Teddy, like any good sheltie, never ventured far from my side. I started thinking about what an amazingly loyal, loving and smart little dog he is, and I wondered, "what would happen if we ever got separated and he had to live on his own?" And then a little bit later as we were hiking, I started hearing the voice of this 11-year-old girl telling me about losing her beloved sheltie, Tam, on the Blue Ridge Parkway, four hundred miles from her home. And she told me how everyone had told her to give up on his ever coming home, but she never would. Fortunately, I had a pen and small notebook in my pack, and so I wrote this all down! So that’s a roundabout way of saying the love of and my relationship with my dogs is what inspired me to write A Dog’s Way Home. That, and my love for all the great, old classic dog stories like Lassie Come-Home and The Incredible Journey I read over and over as a child.

How's this for unique?

Tam is a unique name, is it from someone you know or from a special canine friend?

BOBBIE PYRON:  You’re the first cat to ask me that! Tam is short for Tam Lin, who is a character in a very old Scottish fairy tale. I came across the story when I was in undergraduate school in western North Carolina—a place saturated in Scottish heritage and magic. In the story of Tam Lin, he is a prince who’s kidnapped by the Fairy Queen and forced to live underground. I always thought if I ever had a sheltie, because they are originally from Scotland, I’d name him Tam Lin. Teddy, however, came with his name. Since he’d had it all his four years of life, I didn’t feel right about changing it. So I gave my imaginary sheltie the name of Tam.

T.K. Millin told me you describe the scenery of The Blue Ridge Mountains so vividly, have you spent time there?

Top of Grandfather Mountain, N.C.
photo courtesy of T.K. Millin

BOBBIE PYRON:  Yes, I lived in western North Carolina on and off for about ten years. I went to undergrad school there and just absolutely fell in love with those old, wild mountains. I spent a lot of time hiking and backpacking all over the Blue Ridge Mountains and on the Blue Ridge Parkway. Since then, I’ve traveled all over the world and I still think it’s one of the most beautiful places on earth! I also fell in love with the music and the people very particular to that part of the world. It was fun to be able to write about it even though I haven’t lived there in a long time. Still, even as well as I know that area, I did a lot of research on the flora and fauna of the mountains to make sure I didn’t say a certain tree or bird existed in, say, Virginia when it actually doesn't.

Writing wears me out!

How long did it take you to write A Dog’s Way Home from the beginning to when you met your agent?

BOBBIE PYRON:  Oh gosh, it was a long journey! I would say from first draft to finding my agent, it took almost three years. It took me about ten months to write the first draft. After that, I took it to numerous workshops for critique—some were encouraging, some not so much. There were a few times I almost gave up on it. It seemed like just when things were at their bleakest, I found my wonderful agent, Alyssa Eisner Henkin. Finally, here was someone who said, “Yes!” That was after many, many rejections. If there’s one thing I’ve learned in this “business” is all it takes is that one “yes” to open a door, and you never know when that yes is going to come!

I'm also a MWA Member and earned a 5K words a day pin during NaNoWrimo 2010! 

You first met your editor, Molly O’Neill, at the Utah’s SCWBI Conference in 2008.  (She has a great “behind the scenes” look on her blog here) Do you have any advice for aspiring authors attending their first conference critique?

BOBBIE PYRON:  I think the three pieces of advice I can give are be prepared, keep an open mind, and remember that it’s subjective. By be prepared, I mean two things: make sure the pages you’re having critiqued are as polished as they can be and that they represent your best work; also try and do some research before hand on the editor and the house they work for. Does this house even publish the kind of work you’re having critiqued? When you’re in the chair opposite the critiquer, try not to be defensive. Yes, this is your baby that you’ve sweated over and nurtured for the past however long. It’s precious to you, but it’s not to that person. This is a good thing! Have paper and pen ready and take notes as they talk. After the critique, put it away for a week or two and try not to think about it. Work on something else. Then later, go back and look at the notes you took and what they (hopefully) noted on the manuscript pages. It’s probably not as bad as you remember! And there are probably also some very valid points. Finally, remember it’s all subjective. One editor or agent at a workshop may tell you you can’t tell the story from the point of view you’re telling it (or in the case of my book, multiple points) and then at the next workshop, the critiquer may well say it’s perfect that way! So take what they say with a grain of salt, and trust your instincts. I was told in several workshops and conferences that I just couldn’t tell A Dog’s Way Home from a dog’s point of view (in third person) and a human girl’s point of view (in first person, no less)—it just wasn’t done! But my gut told me the story had to be told that way, so I stuck with it.

You don't say!

A little birdie told me

there may be a future book on the horizon for Bobbie Pyron. Is this true or was he full of chirp?

BOBBIE PYRON:  I’m very excited to tell readers my agent just sold my next book, Mercy’s Bone, to Arthur A. Levine Books! Arthur is a legendary editor (of Harry Potter fame) and just a wonderful person. And having Scholastic behind this book will be amazing. It’s tentatively scheduled to be published in the Fall of 2012. 

Inquisitive minds want to know?

WOW that’s “pawsitively” terrific! One last question,
since Tam thinks fondly of cats along his journey, have you ever been owned by a cat?

photo courtesy of Bobbie Pyron

BOBBIE PYRON:  Ah, good question, Efi. I don’t know if one is ever truly “owned” by a cat as much as one is assimilated by one. But yes, I do indeed have cats in my life! My mother was a dog person, not a cat person, so I didn’t have them growing up. But when my husband and I got married, he had one cat—Mittens-and shortly after we adopted the other one, Kami. All the dogs and cats get along very well, I’m happy to say.

Thank you Bobbie Pyron for being our first guest author on The Efi Loo Review and we hope you will come back and visit again in the future, "purrhaps" to talk about Mercy’s Bone?!

WIN your very own autographed copy of A Dog’s Way Home from Bobbie Pyron! All that’s required is you must be a follower of The Unknown Author and post a comment to this review.  Then sit back, relax and wait for May 1, 2011 when Efi Loo will randomly paw one lucky winner!  The winner will be notified on Monday, May 2.  

Bobbie Pyron and Ted
photo courtesy of Bobbie Pyron

Get to know more about Bobbie Pyron by visiting her blog (here) and becoming a follower! 

image courtesy of Bobbie Pyron

You can get your own hardcover or Kindle Edition of A Dog’s Way Home at Amazon.  It would also make a great gift!

Next time on The Efi Loo Review, the debut novel, Holly’s Story, will be our featured book and the author, Bessie Mac, will be stopping by to cat chat with Efi Loo.  You won’t want to miss it!

What's Your Brand?

You finally did it!  You’ve set out on your quest of becoming an author and decided to turn “you” into a business; perhaps you’ve even decided to self-publish. (In case you missed it, read my last post, Being An Unpublished Author:  Hobby or Business? here)

Hopefully, you’ve created a marketing plan on how to get your work known and recognized.  But, what about you, what are you doing to make “you” recognizable?   

In today’s explosive social media outlets it has become simpler to get your message out and to meet like minded professionals seeking the same quest.  But, with every positive there comes a negative.  The fact it’s become so easy has also made it become overwhelming.  The vast amount of information and images floating around inside cyberspace has seem to create its own universe filled with millions of shining stars waiting to be discovered. That’s why it’s important to create your own unique brand, one that associates “you” with your work and one that sets "you" apart from the rest.  

Once upon a time, The Unknown Author worked for a Fortune 500 company where they engaged in numerous activities involving communicating to the masses.  The one lesson learned through all those years was this; you have to communicate a message at least 17 times before anyone will begin to remember it.  (Have you ever wondered why the same commercial plays over and over and...)  So what does this mean to your brand?  It’s important for it to be consistent in order to be remembered and by that I mean consistent in all of your social media contacts. 

Some authors use a professional photo of themselves (many years ago there were some authors who used photos of someone else!), some use images of their book covers and some use a logo. 

Let’s explore the positives and negatives of these choices:  

Using a professional photo of yourself (or someone else) brings a personal touch to your brand, one that says, “Here I am and I’m proud of it!”  It puts a face to who you are.  However, as time goes on you may want to “update” your photo and this means having to re-communicate your brand all over again.  (Of course once you become a world known author this won’t matter!)

Having an image of your book cover for your brand means each time you have a new book come out your brand will change.  This can be exciting; however, if you don’t have a consistent recognizable brand your readers may not be able to find you. (Again, once you become a world known author this won’t matter!) 

A logo can be a very professional way to communicate your brand; however, it can feel a little too impersonal, a little too “corporate.” (Once again, this won’t matter once your book is turned into a box office sensation!)

Does this mean there is a right way or a wrong way to brand “you” as an author?  No, the better question would be, how do you want “you” to be recognized?  Being The Unknown Author I chose something near and dear to my heart, Efi Loo, my feline ghost writer.  She literally helped me paw my way through my first middle-grade mystery, Summertime Chills, and to me she epitomizes the essence of elegance!  In addition, since I mainly write middle-grade and YA novels and they all include a cat character, she is an image they can connect with. How about you, what’s your brand?

No matter your choice, the one thing you can do to ensure you’ll be recognized across the vast universe of cyberspace is to be consistent in your journey.

Next week, we’ll be exploring some techniques authors use when creating characters and don't forget to stay tuned for an exciting upcoming addition to The Unknown Author!

Until then,

T.K. Millin

The Unknown Author